The Standard Downtown La

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Trendy, cutting-edge design and plenty of unexpected twists sum up this design hotel set in the midst of bustling LA. On entering the building you are greeted with vast marble flooring and a 125 foot fuchsia "Omnibus" sofa by Vladimir Kagan, and a conceptual art installation by Jenny Holzer. The vibe is smart and chic, the décor in monochrome offset against 50's era architectural details. Textures alternate between smooth and crisp, to textured walls, to padded lather upholstery. Colour use is a speciality of the interior: in some rooms, canary yellow on yellow, in others red velvet chairs in crazy shapes against a backdrop of an autumn forest; reds, oranges, browns. The whole experience leaves you feeling a buzz which will carry you to LA nights on the rooftop terrace, yet another innovative design from The Standard Downtown LA.

The rooms of this hotel all have elevated platform beds, mood lighting, oversize down pillows and duvets, complimentary WiFi, iPod docking, DVD and plasma screen and video games. In case you ever venture out of your room, The Rooftop bar with its heated pool and skyscraper view is a must. The place is fitted with red astroturf, vibrating waterpod beds and a grassy knoll with sculptured topiary, making it truly unique. Nightly DJs, excellent food and special events have established the Rooftop Bar as one of the most coveted nightlife spots in Los Angeles. The Restaurant is a California brasserie serving delicious ‘New American’ cuisine, a gastronomy that brings together the many flavours of the American melting pot. The vibrant interior features yellow booths and a diner style counter, as well as an outdoor patio complete with a water fountain that spouts flames.

The Standard Downtown LA is centrally located near an abundance of cultural and business amenities including the Disney Concert Hall, MOCA and Chinatown.